THE STORY

We started buying ads when the internet made dial-up sounds. AOL keywords. Myspace pages. Every algorithm change since — we were there.

Twenty years. Ten deep in one industry: health and fitness. We know what a lead costs in January and what it costs in June. We know which creative dies on day four.

So we trained a model on all of it. Not ChatGPT with a system prompt. One job: fitness KPIs. Trained on a dataset nobody else has, because nobody else paid for it.

We don't take clients. We're busy running the model on our own businesses. If we reach out, it's because the numbers say we should.

JRESULTS. TWENTY YEARS OF REPS.